Maybe they need to read the post below this one?

From an article at Canada dot com the lede tell us that Israel grapples with response to rocket attack

Reading further we see that 72-year-old Elie Bonifad says, "Every time they hit us with a Qassam, we should take down one of their tall buildings."

I'm with you, Elie, but I think it should be more along the lines of taking down a half-dozen of their tall buildings for each rocket they launch at you.